App Campaigns ·
App campaigns should optimize for value beyond the install
Installs are only the first step. A stronger App campaign connects store assets, in-app events and bidding to the action that creates business value.
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1 brief about App Campaigns, newest first. For the full picture, read the App Campaigns guide.
App Campaigns ·
Installs are only the first step. A stronger App campaign connects store assets, in-app events and bidding to the action that creates business value.
Read the brief