Display Ads ·
Display campaigns are moving into Demand Gen: what to review now
Google has started the transition from Google Display Network campaigns to Demand Gen. The first task is an inventory, creative and measurement review.
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Demand Gen
3 briefs about Demand Gen, newest first. For the full picture, read the Demand Gen guide.
YouTube Ads ·
Video Action Campaigns have completed their move to Demand Gen
Google completed automatic upgrades of Video Action Campaigns in May 2026. Advertisers should now review where video runs and how conversions are measured.
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Demand Gen ·
Demand Gen is becoming Google’s visual performance hub
With Video Action and eligible Display campaigns moving into Demand Gen, the campaign type now deserves its own creative and measurement plan.
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